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Editorial: General Motors Death Watch 230: “God’s Work”

Post Titanic Tuesday, GM is desperate to do something, anything to move its moribund metal. I speak here not of the pricing blowouts, finance deals and BOGO offers at the sharp end. I refer to the...

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Bailout Watch 378: GM to Sacrifice 1000s of White Collar Jobs

It’s T minus 11 days before Congress does the thumbs-up thumbs-down thing on the artist formerly known as the world’s largest automaker. GM is up shit creek without a paddle. The United Auto Workers...

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Question: GM’s Costliest Misstep?

The General’s downward spiral from its zenith as one of the most powerful and respected companies in America into Chapter 11 was an agonizingly slow affair, requiring decades and a fair number of...

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Suzuki Death Watch 2: Brand Recognition And Spy Shots From Spain

Yesterday, a whirlwind of spy shots uncovered what looks to be the SX4 replacement Suzuki will start shipping to lots later this year. So far, observations of the new pint-sized every man rally car...

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Suzuki Death Watch 4: Badge-Engineering Redux

While a number of automakers have been complicit (and still are) when it comes to badge engineering, Suzuki in North America has been on the forefront of whoring out or johning platforms since its...

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Suzuki Death Watch 5: How deep would you cut to make a profit?

The grim reaper may not be at American Suzuki’s door step after all. We’ve learned ASMC is healthier, at least financially, than we thought. But, in order to be profitable last year, ASMC had to...

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Ask The Best And Brightest: Which Brand Is Next For A Death Watch?

Gamblers, speculators, automotive industry sadists, and TTAC Best and Brightest™: welcome to the selection of the next candidates for Death Watch, where you get to have a say on which brand we should...

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Suzuki Death Watch 17: This Is The Suzuki That’ll Never Arrive In North America

It must be Suzuki Day. Fresh off pictures from our resident Chinese spy, Suzuki has released some pictures of the upcoming S-Cross C-segment all-wheel-driver. The S-Cross, first previewed in Paris...

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Whither Volvo?

I’ve always had a soft spot for Volvo, that’s probably why I’ve owned two and chose European Delivery on one of them. But Volvo has a problem. It’s not the product. It’s not even the brand...

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Midsize Sedan Death Watch: August 2016 Midsize Sales Plunge 26%

There will always be a place in the American market for the conventional midsize sedan. Despite harsh declines in recent months, consumers are still on track to register more than 2 million midsize...

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Midsize Sedan Deathwatch #13: 2017’s Grim First-half 198,000-unit Loss

Midsize car sales volume decreased by nearly 200,000 units in the United States during the first-half of 2017. Year-over-year, that 18-percent decline was caused by virtually every member of America’s...

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Midsize Sedan Deathwatch #14: July 2017 Sales Plunge by a Fifth, Everybody...

Every midsize car on sale in the United States reported declining year-over-year volume in July 2017. Every car except the Dodge Avenger, which came back from the dead with 10 reported sales after a...

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Auto Industry Death Watch 2020: Are We Heading for Another Bailout?

With the novel coronavirus forcing the economy to grind to a halt, just about every industry on Earth is affected, almost all negatively. The auto industry is no exception. Production is halting around...

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Nikola Embarrassed After Internal Review, Now Downsizing

The outside firm Nikola hired to conduct the internal investigation looking into the validity of claims made by ousted founder Trevor Milton has reached a conclusion. Milton does appear to have been...

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